Our Story
Founded at the height of the pandemic, Easy Eatery was created with a simple mission: to help hospitality businesses market themselves more effectively, generate passive revenue, and drive more business through their websites.
The hospitality industry has had a difficult few years, but I'm sure you already knew that.
With rising costs and limited access to design and marketing resources, it's no surprise many restaurants struggle to promote themselves online effectively.
Social media can help, sure, but focusing solely on it means you're missing out on a broader audience of potential customers.
And if you have a website, if third-party tools are providing essential services, then chances are you’re paying a hefty commission on every booking or sale, while offering a fragmented experience that doesn't benefit anyone. Does this all sound way too familiar?
With these challenges in mind, its hardly suprising that cafés, pubs, and restaurants across the UK are finding it harder than ever to remain profitable.
That’s exactly why we created Easy Eatery.
A new approach to restaurant websites
When we first started our journey, we spoke at length with business owners about their websites. They told us that they often struggled to engage with customers via their websites, that they rarely generated any meaningful revenue, and that the features they wanted often came at too high a cost.
Many businesses recognised the benefits of offering online table reservations and selling gift vouchers. However, the high fees, often from providers taking a cut of each booking or sale, made them unsustainable in the long term.
It was easy to see why so many considered their websites a sunk cost and treated them as a check-box exercise, instead relying heavily on social media and missing out on a massive chunk of their potential audience as a result.
We're here to change all that.
Most problems stemmed from a simple lack of support where it was needed most.
Unlike eCommerce platforms like Shopify, Big Commerce, and EKM that have long supported businesses selling online, hospitality has always lacked such a solution.
Restaurant owners were left with limited options for building a website. They could hire a freelancer or agency to create a bespoke solution, but that often came with a steep price tag.
Alternatively, they could use a general-purpose website builder, which, while more affordable, wasn’t designed to address the unique needs of the hospitality industry and placed too much of the technical and creative burden on already overburdened business owners.
It became clear that restaurants needed an accessible, affordable solution that solved real problems and provided the right tools to unlock the true potential of their websites.
With Easy Eatery, our mission is simple
We're here to help our customers boost their visibility and credibility online. To help them attract new customers, create new revenue streams, and do so at an unbeatable price.
With Easy Eatery, our goal is to bring powerful revenue-generating tools and features within reach for all cafe, pub, and restaurant owners.
Our journey is driven by dedication, innovation and a commitment to our clients' success. We take pride in our positive impact on our customers' businesses and strive to continually add value and drive success for our clients.
Once our website went live we were blown away with positive feedback from our customers, and inundated with bookings to our restaurant from groups of clientele previously not accessed by us. We’re so happy with the website, and feel confident in updating it when necessary due to Paul at Easy Eatery's diligent efforts to teach us how to do so.
Ryan EdwardsThe Queen InnCwmbran, Torfaen
Five simple reasons you should choose Easy Eatery to power your restaurant website:
Designed 100% for hospitality
We created Easy Eatery as a solution for hospitality businesses to maximise their website's potential. Easy Eatery is a user-friendly, capable, and cost-effective website builder that caters to the unique needs of cafes, pubs, and restaurants.
More reasons to choose us
Tools to help you do more.
Easy Eatery provides powerful tools and features to turn your website into a revenue-generating asset for your business. With Easy Eatery, you can promote your business, sell gift vouchers, take table reservations, collect feedback, and more.
Discover our features
Honest pricing, no hidden fees
We don't take a cut when you sell a gift voucher or take a table booking. Instead our pricing model is simple: an affordable monthly subscription with zero commission and no hidden fees. With us, your profit is your own — exactly as it should be!
View our pricing
Always evolving & improving
Easy Eatery websites are like fine wine, improving with age. With us, you can enjoy new tools, features, and regular software updates, with a development roadmap led by the needs of our valued customers — all included in the price!
View our roadmap
We’re here to help
Your success is our priority, and our UK-based support is here to help, and our self-service knowledge base contains comprehensive documentation, tips, and tutorials that help you get the most out of your Easy Eatery website.
Our core values that guide us
They are the principles that define our culture and shape our interactions with clients, partners, and each other.
Make a positive impact
We believe in the power of business to create meaningful change. That's why we are committed to providing services that positively impact our clients and their customers.
Whether helping a local café attract new customers or supporting a restaurant in expanding its revenue streams, we strive to create value in everything we do.
Keep it simple
In a world filled with complexity, we believe in the beauty of simplicity. Our clients are busy running their businesses, so we strive to provide straightforward, user-friendly solutions that are easy to implement and manage.
From our intuitive website builder to our streamlined tools and features, simplicity is at the heart of everything we do.
Be responsible
Integrity is non-negotiable at Easy Eatery. We conduct ourselves with honesty, transparency, and responsibly towards our clients — treating people the way we want to be treated.
We hold ourselves to the highest standards and are committed to doing the right thing, even when it's not the easiest thing to do.
Above all else, listen
We believe that listening is the key to success. We prioritise understanding our clients' needs, challenges, and goals, and we are dedicated to actively listening to their feedback.
By fostering open communication and collaboration, we can better tailor our solutions to meet each client's unique needs and ensure their ongoing success.
What sets us apart
We want to be the go-to solution for the hospitality industry. Our platform is more than just a website builder—it's a growing toolkit that includes easy-to-use features like table reservations, gift voucher sales, and customer feedback tools.
There's nothing else like Easy Eatery on the market today.
But, what truly sets us apart is our commitment to delivering exceptional value for money. We don't take a commission on each sale or booking you make via our platform. We operate on a commission-free basis, with no minimum contract.
By choosing Easy Eatery, you're choosing a robust digital platform and gaining a partner dedicated to your success.
Our founder
The driving force behind Easy Eatery is our founder, Paul Dean. Paul is an experienced web developer who continues to work at an award-winning creative agency in Cardiff, Blue Stag, where he has held a senior role for almost a decade.
Originally from Hereford and now based in South Wales, Paul has extensive experience spanning over twenty years, with clients ranging from the government organisations, fintech, charities as well as private businesses.
Paul empathised deeply with the difficulties hospitality businesses faced during the pandemic, as the industry helped him kickstart his career. Motivated to help, Paul founded Easy Eatery in 2021.
Subscribe to our newsletter for the latest updates:
Join the Easy Eatery community today and never miss out on the latest news, developments, and offers. Rest assured, your privacy is our top priority and we will never share your data with anyone.
You can unsubscribe at any time by clicking the link in the footer of our emails. We use Mailchimp as our marketing platform. By clicking subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp's privacy practices.
